Share The LOVE. Get Clients!

Hey fit pros! Do you have a Valentines special running right now? What better time to to share the love and give current and potential new clients the opportunity to work with you more or start working with you?

We are currently running this special. If you are going to run a Valentines special you better start it soon!

Share the LOVE Special!

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2016 Fitness Business Pep Rally

11219519_10153477987408607_7624280954943377430_n2Here’s some tips to ensure you set the stage for an incredible 2016.  Think of this as a 2016 Fitness Business Pep Rally! Share with your team….

Be at Your Best:

Well, as a fitness professional, we expect that year-round, right?! But it’s even more important in the beginning of the year. You can’t afford to be away or sick – your clients and classes need you! So get lots of good sleep, eat well (lots of fruits and veggies) drink lots of water and take your Vit C or Echinacea if you’re feeling run-down. Put your game-face on no matter what is going on – you need to be positive, energetic and customer-service oriented. It’s show time! Read the rest of 2016 Fitness Business Pep Rally

Personal Trainer Vacations & Paid Time Off

943898_10153114719986946_3910950229851754553_nWe recently requested that our trainers send in their vacation requests for the year. This is to ensure that we don’t have too many trainers gone at the same time and so that we can prepare for the absence of trainers. Our general rule is to not allow more than 2 trainers to be absent at the same time. This will differ depending on how many clients you have and how many trainers you have.

We like to remind our team that ideal times to take off are:

  • June
  • July
  • August
  • Holidays when clients will likely be out…
  • Spring Break
  • End of November
  • End of December

And…..not ideal times to take time off are:

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Client Fitness Assessment Month

DSC02801Can you believe 2016 is here!  As you know, January is a great time of year to recharge your clients programs to set a game plan for the new year.  No matter what our client’s goals may be, it is necessary to have a solid way of how to best track their progress.  January at Northwest Personal Training is our client fitness assessment month. We will be conducting these fitness assessments in both group training classes and personal training sessions. We have specific assessment forms for both group training clients and personal training clients. (Want more forms? Want to get your business organized? You can have the system I created and use everyday at our studio….and use it to run your fitness business. Check out the Business of Personal Training System.)

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Lean Clients in 2016

Help your clients stay lean in 2016 with this simple and effective workout. This is a great suggested workout for when clients find themselves too busy to exercise. Pass this on to clients this week and wish them a happy new year!

You can complete this workout 2-3x this week on alternating days. It is quick, challenging and will make it very possible to get an amazing workout in your own neighborhood and home! No equipment is needed to complete this routine. It is best to start this routine with the Cardio portion and then go indoors for the Exercise portion.

Cardio

Hill repeats are challenging and will burn a ton of calories very quickly. Take a moment to scope out your neighborhood and find a steep hill. Start with a warm-up with some straight leg kicks, side shuffles and butt kickers. When you feel like your heart rate is up, you can start your first climb. Go slowly for the first round to ease into the hills. Then either walk or jog back to the bottom of the hill. For each consecutive hill, the goal is to feel breathless by the time you reach the top. You can walk, jog or sprint. The number of repeats will depend on how long and steep your hill is but do them for 20 minutes.

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Help Clients Set and Keep Goals in 2016

personal_trainer_with_clientIt is that time of year when clients are going to start wanting to set goals for 2016. How will you help them set goals that they will really keep?  Here is what I do and what I suggest that my clients do. These steps really seem to work when setting goals and when trying to keep them! Share with your clients and Happy Holidays!

Close out the year as you plan for the next. 2016 will be the year where you create your dream year!

As we wind down the year, it’s a great opportunity to reflect on the last 12 months.

Recap

It’s a great drill to grab a piece of paper and answer the following questions:

  1. What are the highlights of the last year?
  2. What were the struggles of the last year?
  3. What do you wish you would have done that you did not? What opportunities did you not act on that you wish you would have?

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Bad Weather Protocol

snow_cars_detail_parking_01The best way to deal with bad weather is to take a proactive approach.  So, we recently touched base with our staff members to make sure that IF something were to happen we would have the information we need:

Do you have this information from your team?

  • Who could actually get to work?
  • Whose vehicle is capable of driving in the snow and whose is not? Who feels comfortable driving in the snow and who does not?
  • Who has chains – and knows how to use them?
  • Who lives close to the studio with no major hills or obstacles en route?  Who lives close to a bus route and could easily take a bus into work?

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Do Holiday Specials Right!

eating-holiday-artHopefully you have already started running the holiday specials that were part of your 2015 Marketing Plan. If you haven’t and want to start some up quickly…here is what we are doing. You can also save this blog post and use it when you are creating your 2016 Marketing Plan!

HOLIDAY SPECIALS

Be the Inspiration to the people you love!

Give the gift of health & vitality!

Private Training • $34/session (regular $40/session)

Partner Training • $22/person (regular $24.50/person)
Purchase as many as you like and stock up for 2016 at these incredible rates. Offer expires December 31, 2015. *Note: Sessions are 30 minutes unsupervised cardio and 30 minutes with a Trainer.

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Managing Stress During the Holidays

Sherri NaughtyMost of us look forward to the holiday season and yet, many people also report higher levels of stress throughout the festivities…the endless responsibilities from getting your cards out, decorating the house inside and out, finding the perfect gifts for your loved ones and attending every social party and get-together can add a lot of pressure to someone’s life! Whether or not you buy into the holiday season, we all probably experience some level of stress at this time of year.  Here’s how to ensure the holidays don’t get you down:

Exercise (yes…I even need to remind fit pros of this):

Bet you guessed this would be at the top of my list.

Exercise is the best de-stressor at any time of year and this still holds true during the holidays.  But don’t get yourself worked up if you can’t keep up with your regular fitness regime.  Instead set some minimums. 

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Holiday Hours That Work for Clients & Trainers

1526598_10152400074961946_8241213965217345864_nThe Holiday season is upon us and that often means your business will be closed on those special days. The holidays also mean that personal trainers will be requesting vacation time. Do you have policies that will keep both your clients and your personal trainers happy during the holidays? Over the next few weeks I will be giving you some of my favorite tips and tricks to make holiday schedules a win/win for everyone!

First things first….it is imperative that you notify your clients if your regular business hours will be changing during the holidays. We ask our trainers to send out a personal email to their clients reminding them of our special hours and our special classes during the holidays.  That’s right! We offer super fun specialty group training classes in the morning on some holidays so that folks still get a workout in, but don’t need to be open the entire day. We make the holiday classes super fun so it is a win/win for clients and trainers! Read the rest of Holiday Hours That Work for Clients & Trainers

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