Intro to YOUR Weight Loss Challenge

I wanted to share one last bit of information with you regarding the introduction you give to clients that are starting your weight loss challenge (or really just starting to work with you in general). Below is an excerpt from our Fitness Results Manual (which you can have and make your own…go HERE for more details). This is important information to give to clients that you are helping to reach their goals. Read through and share with your clients!

Picture 002 300x200 Intro to YOUR Weight Loss Challenge“The number one reason clients consult with us is to help them manage their weight.  Americans are getting unhealthier each year.  Health-related disease such as diabetes, hypertension, cardiovascular disorders, and various forms of cancer are at an all-time high.  We must consider the effect of excess weight on our joints and backs, not to mention the psychological effects on our self-esteem and confidence!

Have you ever noticed that people who are active or play sports always seem to be able to do more things – they just appear to enjoy life more than their sedentary, unfit counterparts.  Of course, fit people generally do not smoke, so they are less likely to get cancer than smokers.  They generally don’t carry a lot of excess body fat so they suffer fewer heart attacks than those unfit.  Fit people have stronger lungs, muscles, joints, bones, immune system, and healthier hearts.  Their cholesterol levels and blood pressure measurements are better.  With these facts in mind, you can see why we are so passionate about the benefits of exercise and a healthy lifestyle.

Most people recognize the benefits of exercise and eating well.  Many have good intentions and decide to make some changes.  In fact, Americans have no problem initiating the process.  We have done it numerous times. We tend to lose the same fat over and (over again.

Our struggle lies in the challenge of keeping the weight off.  Most people who undertake an exercise and nutrition program have not really taken the time to fully understand the complexity of the process. 

If you are going to be successful at initiating these major changes in your life and, more importantly, maintaining the changes, you are going to have to establish a very strong foundation for success. 

There are literally hundreds of exercises, nutrition, fat loss and health books on the shelves at book stores; with most of these books, you read them and then they go back on the bookshelf.  By the time you start to initiate any of the changes, you have forgotten what those changes were in the first place and you have probably lost the motivation anyway.  When working with us you will regularly be asked to take action towards your goals.  You will be asked to answer questions and complete homework drills.  This will force you to implement the information immediately and keep your goals at the top of your priorities.

Research demonstrates that the safest and most effective program for optimal health and ideal weight management is a program that combines exercise and a healthy diet.  Research also shows that you must be involved in the process to enhance success.  You know your body and life better than anyone.  It’s never successful if we just blindly tell a client what to do without considering their individual scenario.  So we need you to help us help you!  We are firm believers that there is no quick-fix solution.  If you want something enough, expect to put forth a bit of effort.  You know what they say – if anything is worth getting, it is worth working for!  So, it will not be a ‘walk in the park’, but we can guarantee that it is probably not going to be as difficult as you would imagine.   It is all about “Results Momentum”.  If we ask you to do something – even a very small task – when you complete it, you have succeeded.  This will give you momentum so the next goal becomes that much easier.  If you do not do the task – no matter how insignificant, it makes it easier to skip out on other tasks – perhaps those that are much more important to your success.  Think of this process as a series of very small baby steps and each one takes you closer and closer to your PERSONAL BEST!

Let’s get started right away.  Remember, we have full confidence that you can do this because we know “If you think you can, you can!”  Plus we are here to support you throughout the entire process.”

One of the reasons our Spring Makeover Challenge is so successful is because we offer and use the Fitness Results Manual as the main resource for participants. This is a 100 page resource tool that walks participants through the importance of cardio, strength training, nutrition and more. There is a 6 week plan that both trainers and the participants follow to ensure they are reviewing all the material. This is a resource tool we use for this Spring Makeover Challenge, we give it to new clients, use it for corporate wellness programs and so much more! You can learn more from this quick video I shot where I review the Fitness Results Manual:

0 Intro to YOUR Weight Loss Challenge

We actually sell this resource to fitness professionals so that you can use it in your own business. Change our name to your name and our logo to your logo and run with it! Today is the LAST day to get an automatic $100 off Fitness Results Manual! You have the information you need to run a super successful makeover challenge and now the resource tool you need can be yours too!. Don’t hesitate. 

Yours in health, fitness & business,
Sherri McMillan

PS. Check out this article that I wrote for PTontheNet on marketing ideas you could start in 2014!

THE BUSINESS OF PERSONAL TRAINING SYSTEM

0 Intro to YOUR Weight Loss Challenge

BOPTbooklets Intro to YOUR Weight Loss ChallengeHey did you know that I wrote the ONLY complete training business  system designed to help you run a million dollar personal training business?!  You can have this same business system that will help you work SMARTER and generate HUGE profits like we do here at Northwest Personal Training. BOPTbooklets Intro to YOUR Weight Loss Challenge

BOPTbooklets Intro to YOUR Weight Loss ChallengeThe fee to purchase the Business of Personal Training System can be made up within 1 month of increased PT sales and there are NO recurring franchise or licensing fees.  

A comparable business system in other industries would require an initial investment of tens of thousands of dollars.  

DON’T REINVENT THE WHEEL!  Let us give YOU the systems that we know will work.

BOPTbooklets Intro to YOUR Weight Loss Challenge

Win 1024x768 300x225 Intro to YOUR Weight Loss Challenge

Want to win a FREE license to the Business of Personal Training System? Check out this fundraiser/contest that we are running right now. We have NEVER DONE THIS BEFORE! Win the Business of Personal Training System and 1 Year FREE to our PT Profits Mastermind Group. That is a $3000 value. Go HERE to learn more!

 

Also, sign up right here on my blog to receive my FREE 20 min streaming video where I reveal my top 5 revenue generating secrets. This video WILL help you bring in more clients and more revenue. Don’t miss it!

facebook like buton1 1024x952 Intro to YOUR Weight Loss Challenge

Click Here to like us on Facebook and get FREE Instant Access to my “Making Money with Small Group Training” Webinar

 

Posted in Business, client retention by Sherri | No Comments

Preparing To Launch Your Weight Loss Challenge

Spring Makeover Challenge Preparing To Launch Your Weight Loss ChallengeHey Fit Pros. We are getting ready to launch our yearly Spring Makeover Challenge and we are putting together the final details of how the launch will go and some other details as well. I thought I would share these details with you so that if you have decided to run your own weight loss challenge (like we discussed last week)….you will have even more info at your disposal and can be even more successful!

 

Here are the instructions I just sent out to our team about preparing for the big launch we have this week:

  1. For the launch….I will start by welcoming everyone at 7pm and give a short insight into the purpose of the challenge.  Then we will split into groups.
  2. So where will you and your team of 10 (or maybe more??) go? Managers – please come up with a simple plan so everyone knows where they will go that will help manage the chaos!
  3. What will you talk about and discuss? Remember that you have the NWPT Fitness Results Manual (Fit Pros…this resource can be yours. Check out the link for more details) to use as a template to guide people through (if clients already have one, they won’t need another but they can still use as a guide).  The action plan for navigating the manual is at the beginning so that’s a good start as well as the Commitment contract.  Then you can also discuss any specifics with your approach this year.
  4. Weigh-in – Each team member must be weighed in sometime during the week that we launch.  Feel free to take weight before the actual launch date if you have a client in your schedule.  If they signed up for Flying Solo the weigh in is all that’s included.  Any packages above this include measurement meetings so make sure they are scheduled for that sometime during the launch week so you can do skinfolds and girth measurement also.
  5. Know who is on your team and what they have signed up for so you can confirm that they have been scheduled for any appointments that they have included with their package.  Make sure you understand fully what each package offers.
  6. Talk about the importance of weekly weigh ins.  Ask them to put it in their calendar to weigh in on the same day at the same time each week if possible.
  7. Let them know how you will support them through the process.  Suggest certain team workouts (i.e. if you teach a certain class, see if they can all take that class together). Let them know how you will track nutrition/exercise logs (i.e. manual log on our website that they can print and hand in weekly or some online tracker). Let them know you will send weekly educational emails. There are also tons of articles on 12 different health and fitness topics and recipes on our website that you can copy the link and email to make your job easy!  I don’t expect you to recreate motivational and educational emails each week so go HERE for more info.
  8. Inspire them to help and support each other.  The biggest benefit of the challenge is the group support and peer pressure for them to ramp things up and adhere to the program.  Their team is counting on them!
  9. Encourage them to enroll in some of our other programs to help them adhere to the program and increase their exercise intensity/volume….ie Running Clinic, Tri club, Team Training etc.
  10. Make sure they register for the Summer Solstice Urban Race asap for the celebration and Makeover challenge winner announcements.  Get them to do the event together on your team!
  11. Make sure we have everyone’s tshirt sizes.  Managers – once all are registered can you get me tshirt sizes of all participants and staff so I can get shirts ordered next week.

(Like this type of info and want follow along with everything we are doing in real time? Check out our PT Profits Mastermind Group. You can try it for free for 1 month and you get TONS of info like this every week!)

BOPTbooklets Preparing To Launch Your Weight Loss Challengeproduct results manual Preparing To Launch Your Weight Loss ChallengeOne of the reasons our Spring Makeover Challenge is so successful is because we offer and use the Fitness Results Manual as the main resource for participants. This is a 100 page resource tool that walks participants through the importance of cardio, strength training, nutrition and more. There is a 6 week plan that both trainers and the participants follow to ensure they are reviewing all the material. This is a resource tool we use for this Spring Makeover Challenge, we give it to new clients, use it for corporate wellness programs and so much more! You can learn more from this quick video I shot where I review the Fitness Results Manual:

0 Preparing To Launch Your Weight Loss Challenge

We actually sell this resource to fitness professionals so that you can use it in your own business. Change our name to your name and our logo to your logo and run with it! During the month of April you will get an automatic $100 off Fitness Results Manual! You have the information you need to run a super successful makeover challenge and now the resource tool you need can be yours too!. Don’t hesitate. 

Yours in health, fitness & business,
Sherri McMillan

PS. Check out this article that I wrote for PTontheNet on marketing ideas you could start in 2014!

THE BUSINESS OF PERSONAL TRAINING SYSTEM

0 Preparing To Launch Your Weight Loss Challenge

BOPTbooklets Preparing To Launch Your Weight Loss ChallengeHey did you know that I wrote the ONLY complete training business  system designed to help you run a million dollar personal training business?!  You can have this same business system that will help you work SMARTER and generate HUGE profits like we do here at Northwest Personal Training. BOPTbooklets Preparing To Launch Your Weight Loss Challenge

BOPTbooklets Preparing To Launch Your Weight Loss ChallengeBOPTbooklets Preparing To Launch Your Weight Loss ChallengeBOPTbooklets Preparing To Launch Your Weight Loss ChallengeThe fee to purchase the Business of Personal Training System can be made up within 1 month of increased PT sales and there are NO recurring franchise or licensing fees.  

A comparable business system in other industries would require an initial investment of tens of thousands of dollars.  

DON’T REINVENT THE WHEEL!  Let us give YOU the systems that we know will work.

BOPTbooklets Preparing To Launch Your Weight Loss Challenge

Win 1024x768 300x225 Preparing To Launch Your Weight Loss Challenge

Want to win a FREE license to the Business of Personal Training System? Check out this fundraiser/contest that we are running right now. We have NEVER DONE THIS BEFORE! Win the Business of Personal Training System and 1 Year FREE to our PT Profits Mastermind Group. That is a $3000 value. Go HERE to learn more!

 

Also, sign up right here on my blog to receive my FREE 20 min streaming video where I reveal my top 5 revenue generating secrets. This video WILL help you bring in more clients and more revenue. Don’t miss it!

facebook like buton1 1024x952 Preparing To Launch Your Weight Loss Challenge

Click Here to like us on Facebook and get FREE Instant Access to my “Making Money with Small Group Training” Webinar

 

Posted in business success, Sales by Sherri | 1 Comment

How We Generate $20k In Revenue Every Spring

If you have been following my blog for awhile you may be familiar with our most successful “extra” revenue generating program of the year. It is our Spring Makeover Challenge! We generate about $20k in extra revenue with this program every spring. I like to remind fit pros of these types of programs and let you all know how we run this program in a way that helps our clients, our trainers and our bottom line!

Spring MOC 199x300 How We Generate $20k In Revenue Every SpringYou can read through what we tell our clients about the Spring Makeover Challenge HERE, but here are the basic details:

Program Launch: Wednesday April 23rd from 7:00-9:00 pm

How does the challenge work?
Everyone will be assigned to a trainer’s group Vancouver and the groups will compete against each other throughout the challenge. Read the rest of How We Generate $20k In Revenue Every Spring

Posted in Business, business success, Sales by Sherri | 3 Comments

Fill Your Schedule – Encourage Monthly Clients

Clients that come see you for 1 on 1 personal training a couple times a week are the best kinds to get, but not all clients (or potential clients) can, want or need to see you that often. It is a good idea to try to fill the open time slots in your/your staff’s schedule by encouraging clients to see a personal trainer once a month for program updates. How do you encourage that type of client to sign up with you? Send them some of the information below. What better way to encourage folks to come see you than by educating them on why it is so important?

Give it a try…..

“We all know that muscle conditioning is Read the rest of Fill Your Schedule – Encourage Monthly Clients

Mix It Up For Clients & Get Serious Attention!

In today’s world of fast paced life, social media and 100 ways to distract your clients and potential clients….it is essential that you are always thinking about how to mix up what you do for your clients and to find ways to get serious attention.

Well, that is just what I did on Monday and it was a BLAST!  Did you hear my announcement that Richard Simmons was coming to help teach our 5:30am class on Monday? I made a BIG stink about it on our social media sites, through our enewsletter and with our clients. I told everyone to come to the studio on Monday morning to see Richard Simmons.

Here is what happened:

Richard Simmons Video 278x300 Mix It Up For Clients & Get Serious Attention!

APRIL FOOLS! Read the rest of Mix It Up For Clients & Get Serious Attention!

Explaining Aerobic & Anaerobic To Your Clients

I am sure many of you have come up against clients who question why they need to do cardio exercise. Of course you know the importance of combining aerobic and anaerobic cardio, strength training, stretching and other forms of exercise…but your clients may not. I always like to give my clients the facts about their fitness and do it in a way that is easy to understand and suggest doable ways to accomplish what I am suggesting.

Here is a great way to help your clients understand the difference between aerobic and anaerobic exercise and to show then why both are important in reaching goals.

I start by telling clients that every good cardio program should include aerobic and anaerobic exercise with some variable impact and agility training.

IMGL6304 300x200 Explaining Aerobic & Anaerobic To Your ClientsAerobic Exercise:

Aerobic exercise is easy to explain.  It involves going out for a walk, jog, cycle, swim, hike, x-country ski, indoor cardio equipment or taking a fitness class.  It includes exercise that is within your comfort zone and at an intensity that you could hold for 20 minutes plus.  This type of exercise will condition your heart and achieve numerous health benefits.

Anaerobic Exercise:

Anaerobic exercise is a more challenging form of exercise.  Read the rest of Explaining Aerobic & Anaerobic To Your Clients

Opportunities To Improve Your Fitness Business!

OK fit pros. We have so many really cool things going on in our Fitness Education Department right now that I just HAD to share them all with you in this week’s blog post.

I want to make sure all of our fit pro followers know about the inexpensive and really cool opportunities we are offering to help fit pros….just like you….improve their fitness businesses!

BOPTbooklets Opportunities To Improve Your Fitness Business!Fundraiser for Children’s Center

I am have been working my tail off to raise money for a very good cause and came up with a way that my fit pro friends (like you) could help this cause, help yourself and your business. It is a win for everyone!

Top 7 Exercises – Do You Agree?

The American Council of Exercise (ACE) asked 17,000 personal trainers what was the one exercise they couldn’t do without…the 7 exercises personal trainers can’t live without when designing programs for their clients and the winners were: Lunges, Squats, Push-Ups, Abdominal Exercises, Running, Walking, and Yoga.

Do you agree with these top 7 exercises? I would love to hear what your top exercises are. Put your thoughts in the messages on this post!

I thought you might like to have the images and descriptions of the top 7 exercises as references to pass on to your clients when needed….here they are:

lungeb 300x249 Top 7 Exercises   Do You Agree?Lunges:

Stand with one leg positioned in front of the other leg.  Keep the front knee over top of the ankle.  Keep the back knee underneath or slightly behind your hips.  Slowly lower the back knee towards the ground keeping the front knee over top the ankle the entire time. Only go as low as you feel comfortable.  Keep your body weight positioned over the front leg – this is your working leg.  Maintain proper posture and keep your abdominals contracted.  Complete 8-15 reps each leg.  Intermediate:  Same as above but lunge lower.  Advanced – Perform the same exercise as above but start to add resistance by holding free weights.

squatb t800x500 214x300 Top 7 Exercises   Do You Agree?Squats: Read the rest of Top 7 Exercises – Do You Agree?

Clients Can Continue Working With You When Injured

swimming1 300x166 Clients Can Continue Working With You When InjuredI am sure many of your clients have experienced injuries and then believe they must stop exercising. and we also know that often times when someone suffers an injury or is experiencing chronic aches and pains, they take a complete break from exercise.  But there’s rarely a reason to take a hiatus from exercise.  Instead, encourage your clients to do whatever they can to move their bodies because it enhances their internal biochemistry, gets the good hormones flowing, improves circulation and blood flow which will all help with the healing process and help to prevent depression while they are rehabilitating. There’s very rarely a reason that your clients can’t move their bodies even while injured!

Of course, they are going to have to modify their program a bit….and that is where you come in. Don’t think of a client injury and and obstacle or assume that you will lose that client (even just for the short term). Think of a client injury as an opportunity to help them continue with exercise in a safe way that will HELP them!

Here are some action steps I recommend to my clients when they find themselves managing and injury. Please save this info and share it with your clients when injuries pop up! Read the rest of Clients Can Continue Working With You When Injured

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Answer Their Question – Exercise When I Am Sick?

We have all had our clients ask this question: “Should I exercise when I am sick?”

Here is what I tell my clients and I thought you might benefit from this info too….

clipart sick Answer Their Question   Exercise When I Am Sick?What do you do when you are sick?

We’re deep into the cold and flu season and if you haven’t caught a bug yet you no doubt have friends, family or colleagues who may be sending germs in your direction.  The question is – can you keep exercising when you’re sick?  Although more research is needed in this area, the general guideline is that if you have symptoms of a common cold with no fever and all your symptoms are above the neck, moderate exercise like walking should be ok.  However, if your symptoms include fever, extreme tiredness, muscle aches or swollen lymph glands, you should refrain from exercise until you get better.  When you do start exercising again, progress slowly and gently.  And keep in mind, even if you do have to take a few days off because you’re feeling under the weather, it really won’t make that big of a difference to your overall fitness level if you’re consistent with your program the rest of the time. 

If you find yourself getting sick often, is there something you can do about it?

We are exposed to germs and viruses all the time so what determines whether you actually get sick or not?  The likelihood of you catching the cold or flu depends on a number of factors, including advancing age, whether you smoke or not, high levels of stress, poor nutrition and lack of sleep.  It is important Read the rest of Answer Their Question – Exercise When I Am Sick?

Posted in rest by Sherri | No Comments