Marketing

Mix It Up For Clients & Get Serious Attention!

Posted by on April 3, 2014 at 1:00 pm

In today’s world of fast paced life, social media and 100 ways to distract your clients and potential clients….it is essential that you are always thinking about how to mix up what you do for your clients and to find ways to get serious attention.

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Do you REALLY Have a Mission, Vision and Moto?

Posted by on October 3, 2013 at 3:00 pm

vision 300x199 Do you REALLY Have a Mission, Vision and Moto?In previous blog posts I have walked you through how to truly be prepared to run and market a successful business. We have reviewed how to ensure you know your clients, know your competition, know your business and know yourself. Once you know all of these aspects of your business you are ready to establish a mission statement, vision and motto. Whether you are just starting up or you have been in business for a long time…make sure to read this blog post to insure you REALLY have a mission, vision and moto that you (and your staff) can lean on.

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YOUR Logo All Over Town!

Posted by on August 9, 2013 at 4:03 pm

Team2012 300x168 YOUR Logo All Over Town!

We are constantly doing different things to ensure that our brand, our business, our studio, our trainers etc….are top of mind when people in our community are thinking about improving or maintaining their health and fitness.

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Get More Clients – Build Simple Health Professional Alliances!

Posted by on July 31, 2013 at 5:36 pm

Get more clients by building strategic health professional alliances!

Having health professionals support you and your services will not only…..

…….help you to generate more business, it also will give a more professional and credible image to your existing and potential clients.

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Internal Marketing – Keep It Up!

Posted by on July 19, 2013 at 8:04 pm

As fitness business managers and owners we know that having solid internal marketing strategies in place (including a solid referral program) are some of the best ways to keep our current clients engaged, coming back for more and sending their friends and family our way.

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Make Corporate Wellness Work!

Posted by on July 11, 2013 at 6:08 pm

I recently received a question from one of our PT Profits Mastermind Members about how to make corporate wellness programs work and I wanted to share the answer and some info with you! (want to try out our mastermind group? You can for FREE for 1 month! No commitment necessary…just email Shantina@nwpersonaltraining.com with your phone number and your request to join the August free trial group!)

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Get Trainers To Help With Marketing

Posted by on June 21, 2013 at 5:37 pm

Most fitness businesses take on a good portion of the marketing responsibilities and the personal trainers spend the majority of their time focusing on their clients, but if you set your trainers up for success they can help with quite a bit of your marketing efforts as well as spend most of their time with clients….

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Generate Extra Revenue This Summer!

Posted by on June 6, 2013 at 3:25 pm

As fitness business owners and managers we are all looking for ways to generate extra revenue this summer and I wanted to share just one of the creative ways we encourage clients to work with us over the summer!

Everyone wins with this summer revenue generating idea:

NorthwestPT SummerTeenGroupTrainingFL 2013 231x300 Generate Extra Revenue This Summer!

 

It is simple.  Students are out of school. Parents are trying to find ways to keep them active and entertained during the summer.  Parents also often times find themselves with less time to get their workouts in during the summer because they are running around trying to keep up with their kids.

Why not help everyone out? Read more on Generate Extra Revenue This Summer!…

Keeping Your Personal Training Schedule Full

Posted by on May 23, 2013 at 5:21 pm

referral2 300x266 Keeping Your Personal Training Schedule Full

Keeping your personal training schedule full requires an entrepreneurial mentality. It requires leadership from the personal training director and a reason for a personal trainer to take full ownership of their schedule. Personal training directors and personal training studio owners often struggle with how to educate and encourage their staff to continually ask for referrals and prospect for business, but don’t worry!  

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Should You Be Writing a Blog?

Posted by on May 15, 2013 at 11:00 am

Should You Be Writing a Blog?

I have been writing blogs for our clients and for Fitness Professionals for quite some time now and I find it to be well worth the work.  Many Fitness Professionals ask us if they should start writing a blog and the quick answer is YES, but….you have to be committed to it and you have to know what your goals are when writing the blog!

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