leadership

Rally Your Team – Find Business Success!

Posted by on December 6, 2017 at 7:59 pm

It is the unfortunate truth that many small businesses fail and so many times before they have even had a chance to start!

The fitness industry is no exception. Throughout my years of consulting….I have found that a lack of leadership can be one of the main reasons that fitness businesses struggle.

Read more on Rally Your Team – Find Business Success!…

Be Prepared – Bad Weather Is Coming!

Posted by on October 24, 2017 at 6:55 pm

For many of us fitness business owners and managers……we are not only entering one of our busiest times of year, we are also entering a time of year where bad weather is inevitable. Whether it be ice, snow or fog. Make sure you and your staff are aware of your bad weather protocol. Don’t have a bad weather protocol? Take a look at ours and modify it for your needs! Read more on Be Prepared – Bad Weather Is Coming!…

On Floor Trainer Reviews

Posted by on March 9, 2016 at 8:58 pm

 

DSC02801One of the tasks that is included in our yearly marketing plan each year is for our Fitness & Training Director to schedule on floor trainer reviews with each of our personal trainers. If you haven’t included this in your yearly marketing plan it isn’t too late! Remember, your clients expect the very best from you and your team. Spending time with each of your personal trainers (rookies and experienced trainers) helps the trainer hone in on what is expected of himself/herself and allows you to give constructive feedback. Make sure your standards are being met. Take the time to conduct on floor trainer reviews with your staff!

Here are a couple of the things our Fitness & Training Director will be looking for:

  • Arrives early and prepared for session
  • Appropriate attire, hygiene and speech
  • Gives a warm greeting to client
  • Checks with client on the status of their workouts/fitness routine
  • Has client sign in for session
  • Finishes session on time
  • Teaches exercises using an appropriate style (explain, demonstrate, client practices, quizzing)
  • Session is dynamic and interactive
  • Offers regular and appropriate eye contact
  • Body language demonstrates focus and attention on client / Hands-on spotting

Read more on On Floor Trainer Reviews…

Leadership In The Fitness Industry: Keeping Trainers Happy

Posted by on August 31, 2012 at 6:51 pm

Over the past month you have probably read my blog posts on leadership like “Leadership In The Fitness Industry: Be Trusted Be Followed” or “Leadership In The Fitness Industry: Spend Your Time HERE.”  Now that you know how to become a leader and where you should be spending your time…it is time for you to learn how a leader keeps their team happy and how leaders keep their teams intact.

Read more on Leadership In The Fitness Industry: Keeping Trainers Happy…

Leadership In The Fitness Industry: Be Trusted Be Followed

Posted by on August 23, 2012 at 3:51 pm

Here we are at week three of my 4 week series on Leadership in the Fitness Industry.
I have explained the reason why it is important to make the transition from being a trainer to being a leader so that you can take charge of your business and grow!  You also now know why successful businesses require leaders that devote a majority of their time to leading their team to greatness.

Read more on Leadership In The Fitness Industry: Be Trusted Be Followed…

Leadership In The Fitness Industry: Spend Your Time HERE

Posted by on August 15, 2012 at 7:43 pm

It is the unfortunate truth that many small businesses fail and so many times before they have even had a chance to start!
Our industry is no exception.  Throughout my years of consulting….I have found that a lack of leadership can be one of the main reasons that fitness businesses struggle.

Read more on Leadership In The Fitness Industry: Spend Your Time HERE…

Leadership In The Fitness Industry: From Trainer to Leader?

Posted by on August 8, 2012 at 10:22 pm

I have always said that exceptional leadership is the MOST important factor in creating a successful business. Leadership is a skill that you may have naturally or you may have to learn, but it is always a skill that you can hone.

Read more on Leadership In The Fitness Industry: From Trainer to Leader?…

Overcoming Obstacles & Excuses – Week 4

Posted by on May 1, 2012 at 10:59 pm

Here we are at week 4 of our 5 week series on Overcoming Obstacles & Excuses.
Remember, knowing how to get your clients or potential clients past these road blocks will keep them coming back for more.  It is your job to ensure that they stick to the plan!

My knees hurt so I can’t exercise
The health benefits of exercise often outweigh the risks.  Certain conditions may make exercise more difficult but a good trainer can work around most problems.  Consult with a health professional who can help you design a program that addresses your client’s specific concerns.  For example, if a client is suffering from a knee injury, there is no reason why you can’t work on their upper body and abdominals while they are rehabilitating their knees.


I can’t see any results
One of the biggest hurdles new exercisers face is that the effort often does not match the result.  They have been exercising for five weeks and jump up on the scale.  Ugh, no change!  They feel the program must not be working and give up.  Unrealistic expectations can be a real downer.  Convince your clients to stay off the scale.  Monitor how many more repetitions your clients can do of a particular exercise.  Read more on Overcoming Obstacles & Excuses – Week 4…

Overcoming Obstacles And Excuses – Week 3

Posted by on April 25, 2012 at 8:39 pm

I know that you have heard these excuses from your clients before.  Read this week’s addition to my series on helping your clients overcome obstacles and excuses.

Getting your clients past these excuses can be the key to getting them to invest in your services!

I Hate exercise
In the beginning, exercise may feel like a chore to your clients but eventually it will become a physical and mental health need.  It is important to find activities your clients enjoy doing so that they will participate in them regularly, see the results and get hooked.  Have your clients use music, try hiking or walking and add variety to their program to make it more fun.  Have them exercise with friends.  Studies show you tend to achieve better results that way because it will become more difficult to skip workouts.  There is also no evidence to suggest that exercise needs to be painful.  If it hurts that much, your clients may be doing too much, too soon.  While exercising, they may feel some discomfort, muscular fatigue or a burning sensation near the end of a set or an exercise bout.  These feelings are normal.  However, while performing an exercise, they should not feel sharp pain.  This is not normal and they should stop the exercise immediately and consult a sports physician or physiotherapist.  All of us have experienced muscle soreness after a new activity or highly intense workout.  Remember the feeling after your first day of skiing, first aerobics class or the first run of the summer?  This sensation is referred to as delayed onset muscle soreness because it usually takes one to three days after the workout to kick in.  Many participants rate the effectiveness of a workout by how sore they are afterwards.  But it you are training appropriately, there is no need to be sore.  It is okay to think “Hey, my muscles feel like they had a great workout yesterday.” However, if your clients have a problem getting out of a chair, walking, or even just moving, they are training too hard – and not very sensibly.  Read more on Overcoming Obstacles And Excuses – Week 3…

Group Fat Loss Program

Posted by on March 26, 2012 at 11:23 pm

Spring is here and people start thinking about shedding body fat in time for summer.  So it’s a perfect opportunity to offer a Fat Loss program or Weight Loss challenge.

At Northwest Personal Training, our Spring Weight Loss and Makeover program has been a huge winner both from a financial and a client success perspective. Here are some of the details of our program:

Read more on Group Fat Loss Program…