Successful 2019 For Fit Pro Businesses

Three different colleagues that I know had to close down their Personal Training businesses recently. It’s so disheartening because our world needs more world-class personal training businesses to help our communities commit to their health and fitness programs.

I’ve found that most businesses struggle because they don’t understand best business practices and they don’t have systems in place to manage their growth. Most fitness professionals enter the Fitness Industry because they want to help people, but if they don’t fully understand the business side of what we do, they struggle and some lose a lot of money in the process.

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A number of years ago, I made a decision to help fitness professionals understand the Business of Personal Training. I have taught courses, workshops, webinars, wrote books and articles and traveled around the world consulting and helping clubs/studios of all sizes. I have been in the fitness industry for over 30 years and our business, Northwest Personal Training, has been successfully operating for 19 years and has won numerous awards locally including the Chamber of Commerce and Better Business Bureau Business of the Year. We know what we’re doing and there is nothing that brings me greater joy than when I get an email from a fitness professional who has completely changed their career and business as a result of our systems and materials.

I was just speaking at Club Industry in Chicago and one of the attendees told me they just don’t have the time to create all the systems. That’s exactly why I offer the license to utilize all of our systems for your business. No one has the time to do what they need to do when they’re in the trenches. So I make it easy for you. I don’t sell a franchise system so you aren’t paying a high upfront franchise fee and ongoing monthly charges. It’s a licensing agreement so you get to use the systems we successfully use at Northwest Personal Training for your business. You just change the business name and tweak and edit the materials and make it your own. I did it this way to make it cost-effective for fitness businesses. The cost is $1999 (compared to easily $50,000 or more for franchise fees) and we accept payment plans to make it super easy to go for it.

Included in the license is 10 hours of instructional clips where I can teach you what you need to do to be successful, all the materials are in digital format so you can edit, easily implement and you have the authority to use it all.

It is December and the busy season for the fitness industry is right around the corner. You need to take action NOW to set up a successful 2019. Plus, typically a fitness trainer’s schedule slows down at this time of year because clients are vacationing. That means you have some time to execute. Last, if you purchase the systems by year-end, you can use this investment as a tax write-off so hurry!

If you have any questions, you can email my manager at and she can help you out. We are here to help you succeed!

Wishing you a happy, healthy and prosperous 2019!
Sherri McMillan

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